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Prevent asthma attacks during a workout or a sports activity.

Have you fallen off your diet and exercise plan since the summer?  The fall is a great time to get back on-track.  Here are a few tips for renewing your commitment to healthier living this season. Make your resolutions now.  READ THE REST >>

‘Tis the season… for holiday entertaining! With Thanksgiving this week and Christmas right around the corner, you’re likely to be hosting a dinner, cocktail party or other holiday event over the next few weeks.  Here are some easy ways to READ THE REST >>


It may be hard to believe but Halloween is less than a week away!  As you’re choosing costumes and putting up decorations, don’t forget to support the Teal Pumpkin Project by picking up some allergy-friendly goodies to hand out on READ THE REST >>


PURE is excited to tell you about our newest partnership with Vista Springs, a community of senior assisted living facilities across Michigan and Ohio.  We are proud to offer seniors at Vista Springs the world’s first allergy-friendly residences, which we READ THE REST >>

Falling Rain

As the days grow shorter and temperatures start to drop overnight, there comes a point when you realize it’s time to take out the air-conditioner for the season. It’s a sure sign that summer is ending and fall has arrived! READ THE REST >>