The Asthma & Allergy Foundation of America (AFFA) has seen the rising number of patients suffering from emergency allergic reactions during March, April, and May every year. It was then that AFFA decided to spring to action and take prevention and awareness to a whole new level.

True to the adage: prevention is better than the cure, the Asthma Awareness Month aims to educate everyone about identifying allergy triggers and how to control them. Celebrate the joys of asthma prevention by having a support group within your family and network of friends.

Remember, your surroundings play a major role to your asthmatic health. Tell your peers about your condition so in the next party you will not be given a peanut dish by mistake. Or they will understand why you’d rather skip a lawn picnic in springtime. They’ll also know what hypoallergenic gift they can give you next company Christmas party.

Join in an asthmatics anonymous group within your community. If you can’t find any then make one. There is no greater feeling than knowing that you are not suffering asthma alone. Keep in touch with them regularly through meetings and online forums to be updated about pollen count, allergy management tips, and so much more.

Be an asthma and allergy advocate in your own right. Be in the know of the latest trends and technology. Did you know that there are now hypoallergenic hotels? The PURE Room is an allergy friendly hotel room specially designed to ward off allergens. This is a great help when you are away from home. Find a PURE Room today.

Fruits and vegetables rich in Vitamin C. Popeye was right, spinach is the answer. Other than that, broccoli, bell pepper, and kale are good sources of ascorbic acid, too. Mangoes are often linked to asthma attacks. Opt for oranges, strawberries, blue berries, and melons as they neutralize free radicals.

Food rich in Vitamin E. Tocopherol is an antioxidant which decreases the risk of asthma symptoms like wheezing and cough.

Add quercetin in your diet. What’s up with the queer name when it’s an antioxidant, anti-histamine, and anti-inflammatory all rolled into one! Asthma sufferers can get their dose of this bioflavonoid by eating red onions, apples, red grapes, cherries, raspberry, and red wine.

Got herbs? Apart from their culinary use, herbs like rosemary, peppermint, thyme, marjoram, and oregano are dietary sources of rosmaniric acid. The latter keeps the lungs for easier breathing.

Omega-3 Fats. Oily food is a nemesis to an asthmatic. But Omega-3, the good fat, have anti-inflammatory properties. Sources of this essential fatty acid is found in salmon, cod, halibut, flaxseeds, and soy.

What to cut back. Eat dairy products and egg sparingly. Salty food and those that are preserved in a can induce allergies. Don’t do Chinese takeout dinners every often because they contain a lot of monosodium glutamate. Other ingredients to look out for on the food label are: tartazine (artificial food coloring), benzoate (soft drinks), and anything with preservatives.

It is best to eat fresh and organic produce. Don’t forget that there are other triggers such as dusts and mites, so make sure your home is clean with constant fresh air. Check out our PURE Rooms when traveling.

Be safe. This is the rule of thumb when traveling. The tropical weather can be a friend or foe when it comes to your health. Always have your first aid kit near you. If you are traveling alone, share you itinerary with a trusted friend and carry a mobile device with you.

Tell your doc. Tell your doctor that you will be traveling to some place where the weather’s hotter. Whether you are staying for a short time (business trip) or a longer one (backpacking), you should stock up on asthma medicines and inhalers. Your medication might not be available abroad. Best of all, ask for a doctor’s certification. Who would want to get held up by the customs officer?

Go hypoallergenic. Yes, you may be traveling light but don’t miss out on things that could save your life like a hypoallergenic towel that could double up as a blanket when you are inside a dusty traveler’s lodge. Bringing your own hypoallergenic mattress cover is not a bad idea, either. Dust mites thrive well in hot climate.

Check the ingredient. Although food tasting is part of every travel adventure, always be wary of ingredients and food additives that could trigger your asthma. Asian cuisines often contain traces of palm oil and peanuts. Be careful when eating fish, shrimps, and shellfish, and have your medication at bay.

Whether the weather. Hello, monsoon season! Hello, pollen and spores! Wind changes below the equator are unpredictable at times. Check the local weather report before heading out for a swim in the ocean or hike in the tropical rainforest. Pollen count data may not be readily accessible. To be sure, have a hypoallergenic cover-up that you can wrap around your face when traveling.

Find a Pure Room. Staying at a hypoallergenic hotel is not luxury. It could save your life from asthma attics and other allergic reactions. A new environ may not be safe all the time. But good news as PURE now has allergy-friendly rooms outside North America. Find a PURE Room in Brazil, India, Malaysia, Aruba, and even as far as Trinidad and Tobago!

1. Spring clean your makeup kit. More than a year old makeup may significantly contribute to having an allergy face – so stick to the recommended prescription period as listed below:
• Mascara should only be kept for 2 to 3 months
• Throw out foundation and concealer after 6 months
• Keep your eye shadow and blusher for no more than 12 months

2. Use a couple of pillows while sleeping so you can elevate your head and keep the fluid away from puffing up your face.
3. Avoid putting tons of makeup to conceal your allergies. Instead, use damp makeup brushes to apply makeup and create a dramatic but natural effect.
4. Use naked eye shadow that consists of softer hues and less pigments to lighten up your eyes and diminish the puffy and watery effect caused by allergies.
5. Rub on some concealer beneath your eyes and towards the bridge of your nose.
6. Put on golden eye liner to the inner corners of your eyes.
7. Go with the bold brow trend where you can shape your brows to get that fresh, wide-eyed look without having to rely heavily on eye shadow. But go easy on the penciling, you do not want have a permanently surprised look on your face.
8. Get rid of that Rudolph red nose by applying illuminating powder or liquid on your cheekbones. This highlights your cheeks and draws attention away from your nose.
9. Steer clear of red and pink hues – you will only increase the visibility of your symptoms. Go for brown and gold colors instead.
10. To conceal redness in the eye area or rashes on the face, invest on a high quality bronzer with some shimmer and brown undertones.
11. Tired of make-up? Use a self tanner to conceal your symptoms. Make sure that you choose a tanning lotion that can give you a long lasting natural glow for a fresh healthy look.
12. Swollen eyes? Think twice before putting on glasses because they can help increase the puffy look.
13. Use a cooling mask or aloe for soothing and reducing the swelling of your eyes.
14. Only use high quality makeup and other cosmetics.
15. Don’t forget to consult your allergy specialist or dermatologist to determine which brand will suit your skin best.
16. Give watermelon juice a try! This drink is rich in water and antioxidants that will help eliminate that puffy look on your face.

Now that you’ve got your beauty and make up tips, always make sure to beat allergies before they creep up on you. PURE recommends keeping your indoor environments clean at all times with our hypoallergenic products such as PURE air purifiers and pillow and mattress encasements. And whenever you travel, keep your face pretty and allergy free at all times by booking into a PURE Room with one of our partner hotels. Find one right here www.pureroom.com/find_a_pure_room to experience hotel accommodations that are safe, clean and fresh due to PURE’s innovative 7-step purification process.

We all know that exercise is a common and potent asthma trigger but exercise is also one of the best ways for people to stay fit, including asthmatic kids. Although it’s very tempting to deprive your daughter from dance class or prevent your son from joining the Little League, experts say that an effective exercise program decreases symptoms and lessens the need for medications.

“Exercise is good for kids for so many reasons,” says Christina Scirica, a pediatric pulmonologist at Massachusetts General Hospital. This is most especially true for obese children, who have more potential for suffering from harder-to-treat asthma, and one way to help lessen attacks is by losing the weight through exercise and healthy diet.

Unfortunately, there are many parents who start to panic the moment their children experience shortness of breath during a strenuous activity. Well there’s no need to make things worse by panicking and getting breathless yourself. According to bostonglobe.com, “kids and parents should be familiar with the difference between an asthma attack and normal exertion from exercise.”

If your son plays basketball and experiences shortness of breath, of course that’s normal. All of us who exercise have felt that. However, when your little girl is running around the yard and then suddenly stops to cough, wheeze or complain that her chest is tightening, that’s most probably an asthma attack. This is a great time for your kid to take a rest, and if needed, her medication.

To help prevent asthma attacks during a workout or a sports activity, the first step for you is to consult a physician to see how you can have your kid’s asthma well under control. Your specialist may prescribe any of the following:

• Daily medications
• Pre-exercise bronchodilator
• Additional dosage in case of an on-coming attack

Although it’s too easy to get paranoid, Dr. Scirica assures parents that in most cases, “asthma can be managed quite well without too much medication.” A bittersweet example would be a 15 year old sophomore football player who was quite an asthmatic athlete. According to his coach, he was a strong, talented, great kid. ”Demerio had pretty severe asthma, he was mature about it and knew when he could push through it during practice and when he had to stop and take a breathing treatment,” says Fremd Head Football Coach Lou Sponsel.

So even if your kid is not on the playing field, there are still other triggers looming about. We at PURE always emphasize asthma prevention and management to avoid surprises and potential danger. So always remind your kid to warm up before doing high intensity activities and avoid exercising if they are suffering from colds or flu. But do not end up a couch potato or someone who is afraid to go outside.  That could make allergies more sever.  Always avoid areas with high pollution, pollens and other allergens. Keep hypoallergenic products such as our tea tree oil and anti allergen spray handy and install our PURE air purifiers in your home. And don’t forget while going on vacations or out of town sports and fitness activities, always book a stay in one of our partner hotels where they offer PURE Rooms, made clean and fresh with our 7-step purification process.

Their are people like Robert Tutton of the http://6thfloor.blogs.nytimes.com, who started having allergies in his adult years. In his blog post published last March 15, he described how in his mid 20s, he suddenly found himself keeping an EpiPen handy and double checking restaurant menus. “It started about two years ago, when I resolved to be healthier. I swore off Doritos for breakfast and bought a juicer,” he wrote.

However, a few months after he started his healthy lifestyle, he started coughing after downing a tall glass of fresh carrot-apple juice. “I coughed until I threw up. My skin tingled and itched, it turned beet red — from my face down to my chest. Hives started creeping out from under my sleeves toward my hands. I consider myself fortunate that my symptoms didn’t include my throat closing.”

Tutton had himself checked and the diagnosis was carrot allergies, although carrots never caused him any misery in the past. If you’ve had a similar experience and is as surprised as he was, then you may be interested to know that allergies can show up suddenly & unexpectedly, regardless of how old you are. And it could be anything; whether you’re eating carrots or walking through a pet store.

And guess what the main culprit may be for adult onset allergies? Pollen. According to Dr. Scott Sicherer of the Jaffe Food Allergy Institute at Mount Sinai, there are instances when an adult becomes allergic or increasingly allergic when exposed to pollens. Furthermore, there are proteins similar to pollen in fruits and vegetables such as carrots. This means that eating a carrot is akin to ingesting pollens.

Dr. Sicherer, who is also a medical adviser for the Food and Allergy Research and Education added: “This, however, applies only to raw fruits and vegetables, since cooking breaks down the offending proteins. The other foods that more often trigger allergy in adults are shellfish, fish, tree nuts and peanuts.”

Brian Brault, CEO of PURE NA states that “All of our research shows a general connection between airborne pollen allergies and the pollens that are found in food.” About 70 percent of those with pollen allergies experience unpleasant reactions after eating certain foods.

And if you think enjoying a good meal is hard enough for sufferers, you probably haven’t heard that climate change and last year’s Superstorm Sandy could make the allergy season a bit worse this year. Increased pollen levels have been observed and two factors which greatly contributed to this are the mild winter and mold from standing water left from the storm.

PURE recommends these tips to help you manage the allergy season:
1. Use hypoallergenic pillow and mattress encasements and replace them on a regular basis.
2. Take a shower and wash your hair after a day outdoors.
3. Clean your house twice a week to get rid of dust, mites and other allergens.
4. Bathe your pets on a regular basis
5. Install air purifiers and regularly change the filters
6. Keep your indoor environment cool and dry
7. Keep your windows closed
8. Replace your air conditioning filters regularly
9. Be updated with pollen counts and pollen forecasts

Sneezing, wheezing, coughing, itching and swelling are tagging along with the return of spring. The best that you can do to avoid the misery is to stay in a safe and healthy environment with clean, fresh air. PURE offers safe havens for all allergy suffering travels world wide, just visit www.pureroom.com or use our search tool below to plan your next trip!

The prevalence of these unhealthy conditions has been brought to light by an article on HIVEHEALTHMEDIA.COM. The article Work Related Asthma – Are you at Risk lists 18 high risk jobs linked to adult asthma cases and on the top of the list were Housekeeping and General Cleaning occupations. These are the people who are cleaning your hotel room on a daily basis. In the article, Dr. Josep Anto from the Municipal Institute of Medical Research in Spain indicates that 1 out of every 8 woman with a cleaning position suffered from Asthma and 1 out of every 6 suffered from bronchitis. Why, you may ask, are these people so prone to these afflictions? Well that’s because every day they are inhaling the bleach, ammonia and fragrances they are using to clean your room. Who wants to inhale that?!!?

Now, you may be asking yourself how you can avoid these conditions when you and your family are in a hotel room. One thing you can do is to make a special request during the reservation process to have harmful or offensive cleaning chemicals, laundry detergents and fragrances not be used in your room. Or you can stay in a hotel that offers Pure Rooms. When you are in a Pure Room, the chances that you will come in contact with any offending allergy or asthma trigger are virtually zero. That is because all of the air in a Pure Room is filtered and purified every 15 minutes. So, if a housekeeper accidently sprays an air freshener in your room, all that air freshener will be sucked up into the carbon filter in the air purifier and be trapped safely away from you and your family.

Pure Rooms can be found nationwide in every major travel destination. Please use our SEARCH TOOL when you are planning your next vacation or trip. Also let us know about your experiences in the comment section below. We love to chat!

Childhood asthma is the latest addition to the list of health problems associated with BPA.
Excessive exposure to BPA, which can be found in the linings of metal cans with food and in a lot of plastic containers, particularly hard plastics and even thermal paper check out receipts has been previously linked to a variety of other health issues such as childhood obesity, increase in blood sugar/ diabetes, heart disease, future kidney disease and even behavioral issues. Research shows that the chemical disrupts the body’s production of certain hormones.

The new study, published in the March issue of the Journal of Allergy and Clinical Immunology, has been conducted the same way as dozens of other studies from before. Researchers examined urine samples for BPA levels and matched these up with rates of a specific illness and in this case, asthma. They began measurements during the third trimester of pregnancy and continued to do so when the children turned 3 and 5 and until 7 years old. The team of researchers worked with 568 women who were participants of a study on mothers, newborns and environmental exposures.

The findings include the following:
• 90% of the children already have BPA in their system every time the team measured.
• 40% increased risk of asthma in inner city children.
• There is higher risk of asthma and wheezing for kids who are exposed to BPA after they were born.

According to study leader Dr. Kathleen Donohue, an allergist and immunologist at the Columbia University School of Physicians and Surgeons, “The increased risk was modest but consistent with previous studies linking high BPA levels in pregnant women’s urine with the baby’s risk of developing asthma later on.”

“As in all such studies, what we see is an association, not necessarily causation, but our finding suggests that BPA exposure during childhood may increase the risk of asthma. Asthma prevalence increased over the past 30 years, which suggests that some as-yet-undiscovered environmental exposures may be implicated,” she said.

Even if the study is not conclusive about the direct link of BPA to asthma, a PURE allergy expert still sees potential and serious health risks. “Even the federal government was pressured to ban the chemical, especially those found in food containers. BPA was banned in baby bottles and sippy cups by the FDA last July 2012, so this means that there is something really risky about constant exposure to this chemical,” says the specialist from PURE.

PURE suggests using more glass, porcelain or metal containers for storing food and beverage. Avoid number 3 and 7 plastic containers and eat less canned food or choose those with BPA-free printed on the packaging.

“The PURE organization is constantly on its toes to provide safe and hypoallergenic solutions to ensure healthy surroundings and fresh air indoors. However, if people and children are constantly exposed to environmental factors such as cigarette smoke and BPA, there’s only so much our products can do. That’s why; information campaign is also major priority for us. We want the people to be aware of the risks,” he adds.

About PURE Solutions North America
PURE Solutions’ innovative system for hotels and conference centers provides PURE rooms, an allergy-friendly room which results in indoor environments that have been treated to remove 98-100% of bacteria and viruses. The PURE room concept utilizes state-of-the-art purification techniques whereby each room is treated comprehensively to remove allergens and irritants from all surfaces, fabrics and air flow. Over 300 of the nation’s top hotels have installed PURE to date and this system is being adopted at a rapid rate by hotels worldwide. Pure Solutions received the 2008 Innovator Award from The School of Hotel Administration at Cornell University. For further information, see www.pureroom.com.

However, this new report could maybe confuse you a bit. The March 5 issue of Wall Street Journal reported that a recent article from the American Academy of Allergy, Asthma and Immunology is suggesting that parents introduce “highly allergenic foods such as peanut butter, fish and eggs” to 4 to 6-month old babies. The report said that introducing these types of food early on “may even play a role in preventing food allergies from developing.”

This is a total turnaround from the long-standing recommendations of the experts at the American Academy of Pediatrics. In 2000, the organization published guidelines which discouraged parents from exposing very young children to allergenic foods such as peanuts, shrimps and eggs. Furthermore, the AAP strongly advised parents not to introduce milk until 1 year old, eggs until 2 years old and peanuts until 3 years old.

But with the results of the new study by the AAAAI, you may wonder if overprotecting your child from allergenic foods may be doing more harm than good. The results showed that British Jewish children were 10 times more susceptible to peanut allergies compared to Israeli children. So what’s the main difference? The British children were exposed to nuts only upon reaching a year old while the kids from Israel were exposed to nuts at an early age – in fact, some were even fed peanut-laden food just a few months after birth.

The article further reported that based on findings by the National Institute of Allergy and Infectious Diseases, children below 5 years old who are affected by food allergies are estimated to be around 5%. Also, the occurrence of food allergies in children below 18 years old increased by 18% from 1997 to 2007. More importantly, the article recommended introducing highly allergic foods to babies, such as wheat, soy, milk, tree nuts and even shellfish may be done during the early stages of infancy.

Here are other theories from the study published by the Wall Street Journal:

• Early introduction of highly allergenic food is vital so that the baby’s immune system will be exposed during a “critical window”, the time when the baby starts eating solid food, which is from 4 to 6 months old.
• There are parents who are way overprotective when it comes to exposing their kids to germs and allergens, which may eventually put the development of their immune systems all the more at risk.
• Basic child nutrition needs to be reexamined closely since there have been findings linking Vitamin D and food allergies. Vitamin D deficiency discovered in 5000 babies was linked to the probability of these babies being 3x more likely to be susceptible to food allergies.

Of course, all these may sound confusing for you as a parent after having gone to all the trouble to feed your child nothing by hypoallergenic food. What if giving your child some eggs will trigger a severe reaction? The best thing to do, according to AAAAI is to gradually introduce allergic foods, such as nuts and eggs, right after your baby begins to tolerate the regular baby foods. More importantly, according to Dr. Clifford Bassett of foxnew.com, “parents should always discuss the early introduction of these foods (particularly with a strong family history of allergies) with their pediatricians and/or a pediatric allergist.”

Of course, don’t forget that there are other triggers such as dusts and mites, so make sure your home is clean with constant fresh air. Check out our PURE products and learn how to provide your children with safe, allergy-free surroundings.

As millions of people look forward to spring fever, millions also dread the onslaught of hay fever. This malady can occur either indoors or outdoors so there’s no hiding from runny nose, constant sneezing or coughing, itchy eyes, sore throat and worse, wheezing. The following elements may trigger your respiratory allergy:

• Mold spores
• Asbestos
• Smoke fumes
• Pollen
• Dust

However, according to experts, hay fever generally occurs when your body has an excessive buildup of mucus.  “Mucus harbors environment irritants,” says Dr. Lindsey Duncan, ND, CN. However, before you grab some common drugstore meds or your usual prescription, keep in mind that these drugs in general only cover up the symptoms of allergy. Plus, frequent intake could lead to greater dependence on the medication. “When taken for long periods, steroid drugs do not cure and often make hay fever allergies worse by depressing immune defenses and impeding allergen elimination,” Dr. Duncan adds.

So that you can manage your allergies without getting too dependent on medications, here are some expert tips on how to avoid hay fever the natural way.

Eat Right

As much as possible, don’t consume too much food that formulates mucus in your system such as dairy. Lessen you intake of preserved foods, caffeine and sugar. This kind of unhealthy diet decreases the detoxification in the blood, can cause liver problems and increases allergic reactions. The recommended foods include:

• Fresh fruit and vegetables
• Whole grains
• Yogurt and other foods with active cultures
• Vitamin C-rich food such as berries and citrus
• Fish oil supplements or oily seafood like salmon, mackerel, herring, sardines and albacore tuna (2 to 3x per week)
• Cabbage, garlic and other sulfur-rich foods
• Foods with omega-3 such as spinach and seaweeds
• Nettle tea (3 to 5 cups daily)
• Dandelion tea
• Milk thistle

Spring Cleaning

While it is quite difficult to control outdoor allergens, you can certainly help create an allergy-free indoor environment. Check out our PURE products and learn more about having fresh, clean surroundings in your home or office. Our state of the art air filter systems will help you easily get rid of pet dander, pollen, mold spore, smoke and dust. Other tips for getting your indoor environment fresh and ready for spring time include:

• Using toiletries, cosmetics and household products that are natural and unscented.
• Vacuuming your carpets and draperies on a regular basis.
• Clearing up unnecessary clutter to lessen dust buildup.
• Having a separate room or storage for shoes and clothing you wore outdoors.
• Bathing and grooming your cats and dogs on a frequent basis.
• Installation of air filters and using allergy-friendly products such as those available.

Improving Lifestyle Habits

Living a healthier lifestyle may sound like a tedious option, but being sedentary or indulging in a smoking habit can really increase your chances of allergy attacks. So here are some reminders of what to do:

• Quit smoking
• Avoid secondary smoke
• Exercise regularly. It’s ideal to combine 2 to 3 exercise methods such as yoga, weight training and zumba. Or you can do tai chi, yoga and some time on the treadmill. The variety allows your workout sessions to be more effective in boosting your immune system.
• Workout in an allergy-friendly indoor environment to lessen pollen exposure.
• If you’re up to alternative remedy, consult a licensed acupuncturist on how this 3,000-year old Chinese practice can help alleviate your allergies.
• Try out one of the ayurvedic medicine treatments, the neti pot. This has also been around for thousands of years and has been proven to remove allergens and irritants from your sinuses without the adverse effects of pharmaceutical decongestants. The neti pot is available in health stores and the packaging comes with application instructions.

Here at PURE, we always recommend the safest choices to preventing allergies. However, we’re not discouraging you from taking pharmaceutical medications, we’re just making you aware that there can be possible adverse effects and that there are alternative ways available. As always, don’t forget to consult your doctor first. Have fun this spring time!

We’ve talked to a lot of friends and colleagues who love to travel and we were able to compile some of the best Spring Break destinations this year. For 2013, PURE recommends the following:

Palm Springs, California

Why there? It is fun, it’s sunny and you can expect a lot of activities for the whole gang. Accommodations usually include a lot of swimming pools, golf courses, great food and in-house activities for the kids and grownups.

Things to do: Aside from relaxing in a Palm Springs resort, you can enjoy a lot of outdoor activities right outside the city, such as hiking, camping, nature tours and of course a lot of sunbathing in the gorgeous beaches around the area.

Miami Beach, Florida

Why there? If you’re looking for some serious 24/7 fun, then venture out into the shores of “America’s Riviera”. For kid-friendly beaches, head on to North Miami Beach where you’ll also find some note worthy Art Deco Architecture and affordable accommodations and dining options. Meanwhile, at the southernmost neighborhood is the popular SoBe or South Beach where the high-end stuff is located.

Things to do: If endless sunbathing and partying still leave you wanting more, try out the South Beach and Art Deco tour or explore the neighborhood called Ocean Drive, arguably one of the most famous boulevards around the world. Not shy? Then clothing-optional beaches Haulover Beach Park or Lummus Park are places you may enjoy.

Fond of beaches and sunshine? Other top Spring Break destinations include Punta Cana, South Padre Island, Hawaii & Cancun.

Lake Tahoe, California

Why there? If skiing or snowboarding is your thing, then you might want to give in to the urge before summer comes or duty calls. There are a lot of winter sports facilities in this area, which allows you to find one that suits your budget – whether it’s in the North or South.

Things to do: You can go snowmobiling, fishing or enjoy lots of water sports. Top spots to visit include Tallac Historic Site, Eagle Falls Trail & Emerald Bay State Park. Board the tram at The Gondola, Heavenly and enjoy breathtaking views or give in to the call of history at Vikingsholm.

Vermont

Why there? If you’re looking for the finest skiing slopes on the East Coast, then head on to Vermont’s Killington, Mt. Snowe and Stowe. Aside from the great outdoor activities, there are always fun events to go to and special vacation packages. You can take part in a quilting event or enjoy the Brewfest at Smuggs.

Things to do: Immerse yourself in the serenity and scenic community by buying off food from every stall at Church Park and go off to Waterfront Park to have a picnic. You can watch the sunset from Perkins Pier and experience the taste of real maple syrup.

Can’t get enough of snow? Other top destinations include Colorado, Wyoming and Utah.

New York, New York

Why there? If you want to bask in culture rather than nature during Spring Break, then New York is one of the best places in the world to be. You can take all your time inspecting historical sites, museums, aquariums, the bright shopping scene and the eclectic cuisine.

Things to do: Aside from visiting Times Square, the Statue of Liberty, Metropolitan Museum of Art and the Museum of Modern Art, you can also hang out at Central Park, take a stroll down the West Village or have a glimpse of an old New York inside the Grand Central Terminal.

Looking for more of the city scene on Spring Break? We think you’ll enjoy all the culture in Chicago and San Francisco, as well.

And if you’re looking forward to a more convenient and healthier Spring Break vacation, what better place to stay than in an allergy-friendly PURE hotel room? Located in partner hotels across the country, each PURE Room is treated with the latest hypo-allergenic technologies, so you are sure that everything is clean – down from the carpets, to the doorknobs and up to the light bulbs. Plus, you won’t have trouble finding and booking a PURE Room, coz our search tool will do all the hard work for you. Simply click here  and find a safe and clean accommodation for your Spring Break.

The company realized the importance of offering nothing but the freshest environment possible to its patrons so it teamed up with PURE Rooms to install the safest, smartest and most innovative allergy friendly technologies. Now, you don’t have to worry about the quality of air you inhale while breathing hard during a brisk work out. Whether you’re doing cardio or toning your muscles, rest assured that you’re drawing in some of the cleanest air in any fitness center around the world. So you can worry less about filthy air and focus more on strengthening those biceps or toning abs!

 More Than Just A Gym

Slash Fitness is more than just your run-of-the-mill gym; it prides itself on a unique, new-age approach to fitness. On top of their allergy-friendly ambiance, they offer the most effective and efficient fitness programs complemented by the latest and state-of-the-art pieces of equipment. So whenever you’re at Slash, you can look forward to a different but rewarding workout experience that involves:

• Powerblocks
• Bosu Balls
• Battling Ropes
• Weight Training
• High Intensity Interval Training
• Stretch/ Barre/ Yoga
• And many more

YOU Are The Machine 

That is the philosophy of Slash Fitness and of course, reflects how special they are compared to other fitness centers that are mainly using the traditional workout machines. What’s more, rather than offering a repetitive cycle of formal workout regimes (which sometimes can be tedious and results in boredom, no-show and eventually, downhill slide) their semi-private personal training session, also dubbed as “Slashes”, are on rotation cycle every day. So if you want to catch them, there’s no need to be on the adjust-your-schedule-or-miss-a-training option. And you can’t miss your preferred sessions, especially now that PURE is in the house. So you can do your routines in a place that’s not only dedicated to fitness, but to health and wellness as well, thanks to the PURE Rooms technology.

The PURE Commitment

Making Lives Better. Providing allergy-friendly, comfortable and healthy breathing environments – this is the commitment of PURE Solutions NA. Aside from our patented conversion process they also have a range of the latest hypoallergenic products. PURE started out with providing in-home allergy friendly products to our customers while ensuring the availability of allergy friendly hotel rooms throughout the country. Today, we’ve partnered with hundreds of hotels worldwide and countless households are enjoying the PURE experience. We’ve been providing the most comfortable indoor air environments that now include our latest partner, Slash Fitness. They wanted an effective combination of fitness, health & wellness with fresh, healthy, allergy friendly air and we were more than happy to oblige. And Flash is just one of our significant beginnings – we will continue partnering with establishments around the world in order to stay true to our commitment.

How PURE’s Comprehensive Program Works 

• Works to minimize the presence of allergens and irritants on surfaces and in the air.
• Decreases the survival rate of bacteria on moist spots located in fitness centers, such sweaty mats, public seating areas and other damp surfaces.
• Gets rid of germs that simple wipe-down cannot destroy.
• Applies bacterio-static barrier, called PURE Shield that is applicable to all surfaces, which prevents contaminants from attaching themselves to surfaces while puncturing the membrane bacteria of the cell.
• Creates an environment where germs have difficulty in surviving.
• Installs a medical grade air purification system, which will continuously circulate and filter the air, thus killing 98% to 100% of viruses and bacteria floating around.

This collaboration between Slash Fitness and PURE results in an environment so clean and fresh, you’d think you’re working out in an unpolluted meadow. So you can be sure that you’re not only in the road to fitness, but you’re working out in a road that’s safe and healthy – making it easier for you to achieve your fitness goals.

As a result, employees have been calling in sick, business operations are affected, children are missing precious school days, parents are worried, there was a shortage of vaccines at some point and a lot of people are at risk. According to the Centers for Disease Control and Prevention (CDC), there is a particularly dangerous strain detected to be the culprit for hospitalizing around 3,700 people in the country.

Even if it’s not as bad as the influenza epidemic of 1918-1919, which killed more than 20 million to 40 million victims around the world (that’s more people killed than World War 1), including 675,000 Americans, these are the modern times and we have the means and the knowledge not to suffer from the flu, much less die because of it.

“Chief among them is getting a flu shot,” said Kelly Arehart, Ph.D., Global Innovation Manager for The Healthy Workplace Project, Kimberly-Clark Professional. “But even people who get vaccinated can still get sick. There are additional precautions people should take to keep themselves and the people they spend the most time with healthy, such as adopting a simple three-step ‘wash, wipe, sanitize’ protocol.”

Whether you’re at home, at work, in school or other public places, here are more tried and tested tips to help decrease your chances of catching the flu. And don’t forget to spread the word to your colleagues, friends and family!

Protecting Yourself

Wash & Sanitize Your Hands – Do this frequently using warm water. Scrub soap all over your hands for around 15 to 20 seconds, rinse, dry and apply sanitizers which contain 60% to 90% ethyl alcohol. Remember that some flu viruses can survive up to 2 hours on tables, hand rails, door knobs, phones, etc. So even if there’s no soap and water around, make sure to keep your hand sanitizer handy at all times.

Keep Filthy Hands Off – The flu viruses just love your eyes, nose and mouth. Why? Because that’s their gate pass to wreaking havoc. So unless your hands are totally clean, avoid touching your face. Also, cover your mouth with a disposable napkin every time you cough or sneeze and throw it away immediately into the trash bin. Don’t forget to wash your hands.

Keep Your Stuff Clean – Avoid sharing drinking glasses, cutleries and other utensils. Also, if you happen to share supplies and equipment such as laptops, phones, calculators, etc. remind everyone to wipe them down after using.

Stress Less and Sleep Tight – Avoid stress and make sure that you get the sleeping time you need. High stress levels combined with lack of sleep can contribute to a lower immune system which then leads to greater chances of catching the flu.

Purify, Purify, Purify – Here at PURE, we are always promoting good health and staying safe. Fresh air can be hard to come by nowadays and lack of fresh air means that the flu viruses could be riding the airwaves. Check out our state of the art Air Purifier and our Air Filter systems and see how our technology can help you to stay confident and safe indoors, lessening the chances of the flu looming over you and your family.

With all that being said, the bottom line to avoiding the flu is to keep ourselves and our surroundings clean all the time. But don’t forget the basics like keeping your body hydrated, eating healthy, exercising regularly, limiting your alcohol intake and finally, listening to what your body tells you: If you feel fatigued, take a rest and as they always say, if symptoms persist, consult your doctor.

In November 2012, we were awarded a major seal of recommendation from My Real Review Canada. My Real Review Canada is a peer reviewed non-paid endorsement organization that tests the product or service offered by a participating company. This was a major achievement–not only for us, but also for millions of satisfied customers who trust in our ability to provide them the best experience with whichever Pure Hotel Room they choose to stay.

This year we intend to bring the experience to a wider range of territories across the globe. Recently in India we launched the award-winning PURE Room program through a promotional event hosted by the American Center in Delhi. Leading organizations in the hospitality, medical, real estate, and fitness industries participated and shared the reasons why they’ve embraced PURE as the newest amenity for their discerning customers.

“The minute I was exposed to the concept of PURE Allergy Friendly Rooms, I knew that it belonged in my hotel, for my guests to further be pampered during their stay with us,” says Romil Ratra, the InterContinental’s General Manager during the PURE launch in India.

Similarly, last December in Seoul, South Korea, The W Hotel and PURE Korea joined hands to make PURE’s patented air and surface purification program available to W Hotel guests. Travelers to Seoul with allergies and asthma as well as others with respiratory difficulties can now breathe easier with the introduction of PURE Allergy Friendly Rooms.

PURE has installed its comprehensive indoor environment solution in almost 300 hotels in 13 countries, and today remains a brand standard in all Hyatt Hotels & Resorts. PURE continues to expand in other countries in Asia including Taiwan and China, fulfilling our commitment to providing the healthiest, safest and most enjoyable indoor environments worldwide.

About PURE
PURE is a company who is committed to providing solutions that allow individuals to live a clean, quality lifestyle, at home or on the go. Aside from focusing on allergy-friendly options for the home as well as PURE Rooms, PURE is also working to bring their technology to schools, offices and retail outlets worldwide. PURE’s passion is to make lives better and improve all realms of life.

There are many things you can do to prevent this allergy build up. Air filtration systems can be used to cut down airborne allergies, and effects from pet dander, as well as dust mites. Make sure you are constantly washing hands, vacuuming carpets, washing floors and washing sheets in hot water. Another is to make sure Christmas trees and ornaments are not growing mold. Now this may seem far-fetched however mold grows very easily and can be a huge hassle. “Mold spores can cause additional problems compared to pollen allergy because mold grows anywhere and needs little more than moisture and oxygen to thrive,” said Dr. Rachel Miller. While many people think it’s the tree or other seasonal greens causing their holiday allergies, it’s actually the mold spores on these plants. If mold is your nemesis, you may want to steer clear of fresh trees, boughs, and wreaths, says Chiu, and consider switching to artificial decorations. Or, to make live greenery less inclined to trigger allergies during the holidays, try hosing plants down before bringing them inside, to get rid of existing spores. -WebMD. Also try storing decorations in dry containers to reduce moisture.

The allergies don’t stop there however; Stress can be a huge reason for allergy reactions. “Chemicals released by the body during stressful times can cause the muscles around your airways to tighten, making it harder to breathe”- American Academy of Allergy Asthma and Immunology. ”Stress can cause asthma to flare, but it may not do allergy’s good either” writes Kenneth block, MD he maintained that the best ways to bolster your immune system so that it can more easily fend off allergy symptoms is to recognize the effects of stress, anxiety, and other emotions on your immunity and try and avoid them.” He went on to say that simple things such as meditation, yoga, and massage therapy could be used as holiday gifts to yourself.

So look out for allergic reactions this holiday and try and enjoy yourself. Keep air quality strong, carpets bedding and hands washed, and forget about the unnecessary hassles of allergies and live PURE!

Visit PURE.com and shop.pureroom.com today to find products to help better your holiday experience for you, your pets, family and guests.

Other hotels in the top-ten list include Westin, Residence Inn, Four Seasons, Double Tree, Marriott, Hilton, Embassy Suites, Wyndham & Courtyard by Marriott, all mentioned from the top two to ten rankings. The rankings are based on average allergen control ratings. The main considerations were which hotel was the most effective in terms of dust and mite control, mold control, pollen control and being pet-free. Allergen control have all been made possible because of PURE’s commitment to its PURE allergy-friendly hotel rooms, which includes hypo-allergenic bedding encasements and air purification systems.

According to the research, 1 in 5 Americans suffer from asthma and allergies. There are 17.9 million adults who suffer from Hay Fever and 7.1 million children. 8.6 million Children are reported to be with respiratory allergies. However, 83% of Americans said they will be traveling with their families this year. They wanted to go to the beach or another city or go camping. They even wanted to go to amusement parks or go camping outdoors. Statistics show that 78% of Americans have visited at least one country, 61% have visited multiple countries while 36% have travelled to four or more foreign destinations.

Since a lot of people love to travel even when prone to allergies, the research shows the top cities in America who have the most pollen count between February to June. From 1 to 10, this includes: St. Louis Missouri, College Station Texas, Cherry Hill New Jersey, Rochester New York, Kansas City Missouri, Tulsa Oklahoma, Lafayette Louisiana, Charlotte North Carolina and Indianapolis Indiana. PURE recommends checking out their website to check for hotels with PURE Rooms in these areas.

However, Tom Kammerer of PURE suggests that allergy sufferers should choose travel destinations where they can find first-class and allergy-friendly hotels such as Denver, Washington, Tampa, Dallas and Albuquerque. According to Kammerer: “This research is great and can help a lot of travelers who are looking for places where they can enjoy their stay without worrying about sneezing or hives or getting out of breath due to allergies or asthma.”

PURE is all about making lives better, that’s why they create solutions for health conscious individuals who like to travel. The results of this survey are a milestone for the company and part of their strategy is to expand the destinations and accommodations that cater to the needs of travelers who are prone to allergies and asthma.

Allergic travelers companion guide infographic.

About PURE

PURE is a company who is committed to providing solutions that allow individuals to live a clean, quality lifestyle, at home or on the go. Aside from focusing on allergy-friendly options for the home as well as PURE Rooms, PURE is also looking to bring their technology to airlines, schools, offices and retail outlets worldwide.

Finding a PURE room is faster and more convenient for you. With our nifty & innovative search tool, you can look up and book an available PURE accommodation at your favorite hotels or cities in the country. Plus, we bring you the latest pollen forecast on the search results page so you can take precautionary measures and be prepared. So what are you waiting for? Start finding a PURE room now and enjoy your trip!

We saw it during Katrina, we saw it during the earthquake and tsunami in Japan. Today, we’re seeing it again in the aftermath of Hurricane Sandy which was immediately followed by the great snow storm that hit the US last week and over the weekend.

The damages caused by Sandy were at an estimated $50 billion. The death toll was more than a hundred; thousands of homes underwater and countless were left homeless. Millions of people were left without power for several days.

New Jersey and New York, which took the brunt of Sandy, were reeling once again when a nor’easter’ storm, which brought up about six inches of snow, hit just one week after Sandy came and went. Some people who just got their power back lost it yet again and those evacuees who came home after the hurricane were asked to leave once again.

A lot of people from all over America and even around the world have stepped up to lend a hand to those who are homeless, without power, heat and water. These good Samaritans come from businesses both big and small alike, students, private citizens, government agencies, non-profit organizations, celebrities, etc.

Here at PURE, we are big supporters of positive living and no other act is more positive than the gesture of kindness towards one another in times when kindness is needed most. So we have collated all efforts from all over the country of people who are doing what they can to help those affected by the recent extreme weather conditions. So read on and be inspired.

• There are fitness centers in New York and New Jersey who have allowed the storm victims to use their shower facilities for free.
• The mayor of Newark opened his home to constituents nearby and allowed them to charge their phones and gadgets & pass the time by watching DVD shows. A lot of households who had power also offered extension power plugs to passersby so they can charge their phones or get in touch with friends and family.
• Aside from performing in a tribute concert, Jon Bon Jovi visited his flooded hometown of Sayreville, NJ. Bruce Springsteen & Christina Aguillera, among others, also sang for the victims. Meanwhile Ben Stiller helped feed people in Brooklyn.
• Duracell set up charging stations for mobile devices at a public park in Manhattan, called Battery Park. They are also offering free Duracell batteries and flashlights. Another big company, Verizon, provided text and voice for free to those affected.
• Children are out on the sidewalk selling various goods, such as cookies, candies and beverages. All profits will be given to the storm victims.
• Students, colleges and universities across the country have been doing numerous fund-raising & relief efforts. Some schools are using high profile events such as Homecoming to raise funds. There are also cases where the students themselves took the initiative and hosted activities like all-you-can-eat specials.
• Staten Island was one of the most badly hit by the storm and resident Emily Ellington gave out 40 boxes of pizzas to the affected residents in that area. Meanwhile, Andrew Carmellini of The Dutch Manhattan served free soup and salad. Lonestar Taco gave free tacos to people in Lower Manhattan. Various soup kitchens were set up in Queens.
• Doctors such as Dr. Dave Ores are providing free medical care. He posted this on Tumblr: “I’m open today if I can help anyone. Until 6pm Spread the word. Thanks. 189 east 2nd street btw A and B’” Banfield Pet Hospital set up free physical exams in more than 140 hospitals of affected areas.
• People who were devastated by Hurricane Katrina in New Orleans back in 2005 felt a surge of empathy for East Coast. The Daily Reporter of Greenfield Indiana wrote: Church groups, nonprofits, City Hall and individuals in New Orleans and along the Mississippi Gulf Coast have begun sending care packages, donating money and staging volunteers for the clean-up and recovery efforts.
• ABC and Disney have teamed up and sponsored an event called “A Day of Giving” Starting with Good Morning America and ending with Jimmy Kimmel Live, it gave viewers a chance to make contributions to the Red Cross. This initiative raised almost $17 million.

We all wish that disasters do not happen but sadly, they’re inevitable. The good thing about it is it brings out the best in a lot of us. And we at PURE have this to say: Let’s keep it up! Remember the smallest things we do, even a kind word or a sincere smile, can mean so much for people who are under so much stress. And if you’re too far away for that, remember that organizations like the Red Cross and iTunes Store are always looking forward to your generosity. Remember to always be positive, stay safe and live PURE and the world is going to be a whole lot better.

Canine Atopy is when dogs are exposed to airborne allergies or inhalant allergies and have adverse reactions. While you may think that dogs are used to outdoor environments and that Canine Atopy is a very rare diagnosis, you would be surprised to know that it’s actually more common than you think.

Canine Atopy is the most common form of dog allergy and affects an estimated 10% of all dogs. Atopy typically begins in dogs 1-3 years of age. They may start as late as age six or eight, but over 80% of dogs that have this condition have gotten it at an earlier age. To make matters worse, as the animal ages, he/she usually develops allergies to other things and the response to any one allergen can becomes more severe.

Allergens are generally inhaled through the respiratory tract, but can also be absorbed through skin or the gastrointestinal tract. Sources of allergies range from

• Grass
• Pollen
• Dust
• Mold
• Pollution
• Fabrics

These airborne allergens can be inhaled and then attached to hypersensitive cells in the body causing inflammation that may lead to conditions similar to hay fever in humans. Dog allergies can even be a lot more aggressive and severe. Symptoms can range from runny nose, mild fever, sneezing, coughing, chewing of feet, and even ear infections. The severity is due to the vast amount of receptors in their nasal passages and more nerve endings.

Severe itching and other complications due to canine atopy was the 2nd most common reason VPI pet insurance policyholders took their dogs to the veterinarian last year.

Usually allergies can occur seasonally. Most signs appear in late summer and fall. But there are cases when it can gradually continue through to March and April, May, June and early July and then it can become a year round nuisance. Veterinarians treat the allergies with shots and medication, but as time go on – the severity of the allergies progress, and you end up spending hundreds of dollars a year. The most effective long-term solution is to change the dog’s living circumstances to avoid allergens.

Save money and trips to the vet. Start living PURE in allergy resistant rooms. Your pets, family, and bank account will thank you for it.

Miami’s beaches, known for having pure white sand and gorgeous blue water, are obviously known to attract huge crowds to the tropical city. Yet, many others are drawn to Miami for the allure of its eclectic range of activities, trendy nightlife, and unique architecture.

For those interested in exploring the sights Miami has to offer, the Cape Florida lighthouse and the Miami Seaquarium are both perfect day trips for people seeking some time away from the beach. The Everglades National Park, the only subtropical preserve in North America, is also another popular destination for visitors. While the park is known for its alligators and crocodiles, the Everglades is also the site of rich and exotic bird life, as well as home to a unique mixture of both tropical and temperate plant life.

Miami’s Art Deco District is also a huge draw for visitors, and allows tourists an exclusive glance into what makes the city distinct culturally. A feat in architectural mastery, the District features over 800 pastel colored stucco buildings and constitutes the largest concentration of 1920s and 1930s architecture in the world.

Yet another aspect of Miami that attracts tourists is its cuisine. There is certainly no shortage of restaurants that echo the tropical influence of the city’s Caribbean roots, therefore giving visitors a unique glimpse into this unique blend of cultures.

Unfortunately, there are some pesky irritants that aren’t left behind, even on vacation. Don’t let allergies ruin your trip to Miami! Check out the PURE website to plan an unforgettable trip, without the added hassle that allergies inevitably bring. PURE rooms are equipped with special technology that filter out harmful toxins, ensuring an enjoyable vacation where allergies are the furthest thing from your mind! Plan your allergy free trip to Miami now!

•  Pumpkin patches
•  Hayrides
•  Lazy, cool weekends by the lake
•  Retreats to a cozy mountain cabin
•  Haunted house adventures
•  Trick or treating
•  Halloween costume parties
•  Hot ciders
•  Pumpkin breads
•  Butternut squash soups

But however crisp the fall air is & however pleasant temperature, pesky allergens still lurks in the air. For some people, allergies are even more severe in the fall than they are in the spring. Ragweed is a huge allergy trigger for many. Even though it begins pollinating in August, it can actually extend well into the fall months. Mold is also a huge irritant in the fall, since it thrives in damp areas like the piles of leaves that usually line the streets and houses during the autumn months.

Regardless of what triggers your allergies, it seems more than logical to ensure that they don’t affect you this fall, especially when you travel. Enjoy the Fall months for all its splendor and fun by checking in to a PURE room in one of the renowned hotels across the country. Plus, check out the PURE website  pure home to view the PURE product lines and start transforming your home into an allergy-free sanctuary in time for the holidays.

Believe it or not allergies are a very big reason for most cases of sleepless nights. All day and night our bodies are exposed to allergies. Sometimes different individuals react differently to these allergies and in more negative ways. Allergic Rhinitis is very common and is when inhalant allergies affect the nasal passages. Swelling of the nasal lining, associated with Allergic Rhinitis can lead to turbulent airflow with snoring as a consequence.

Now we have all had an uncle or grandfather who snores in their sleep. Most times it’s entertaining and comical. However sometimes it’s not a joke. Several studies have suggested a link between Allergic Rhinitis and OSA or Obstructive Sleep Apnea. Sleep is  dramatically impaired by allergic symptoms and the degree of impairment is related to the severity of these symptoms. People with OSA may suffer from not only daytime sleepiness but also a range of chronic health problems.

Heart disease, stroke, and sexual dysfunction are problems related to OSA. Snoring and other sleep problems are also linked with poor performance in school, lower IQ and even brain damage according to recent studies. Typical sleep apnea patients are middle aged, overweight, smokers and/or live a sedentary lifestyle. However according to NSF’s 2006 “Sleep in America” poll 15% of American adolescents take meds for allergies. With such high rates of sleep disorders and health problems among Allergic Rhinitis patients, getting adequate sleep on a regular basis is essential for mental/physical health and well being.

Don’t you think it’s time to go to sleep and wake up feeling refreshed? Well don’t worry, take a deep breath and live PURE!!

According to the fact sheet published by the Connecticut Department of Public Health, “Ozone, or O3, is a molecule made from three oxygen atoms. The three oxygen atoms form an unstable toxic gas that is highly reactive with other gases in the air.  Ground level ozone is a major component of smog.  Ozone found high up in the atmosphere, called stratospheric ozone, protects us by shielding us from harmful ultraviolet (UV) light.  This “high in the sky” ozone and its beneficial effects should not be confused with the harmful “low to the ground” ozone, or smog.”

Ozone possesses major characteristics that make it an intense cleaning and bleaching agent as well as a disinfectant. However, these powerful properties are harmful to living organisms. For humans, ozone is especially harmful when it attacks our lungs. It can cause inflammation and damage to the cells lining our airways.

 Factors That Influence High Ozone Concentration

• Industrialized and Populated Areas – Highly industrialized and populated areas have higher ozone levels because they have more traffic and more factories that produce ingredient gasses (VOC’s and NO2). More so if the area is has predominantly hot and sunny days all year long.

• Warm Sunny Days – During a cloudless, sunny day, ozone concentration will continue to increase all day long then drops quickly after sunset. This is because heat and sunlight provides energy for ozone formation and ingredient gasses (VOC’s and NO2), which emits ozone, are at high levels during the day contributing to more ozone formation. But after sunset, the energy for ozone formation disappears and there are less ingredient gasses that’s why ozone formation becomes less concentrated.

• Products and Equipment – There are various products available today that are known as “ozone generators” which means that when utilized, these products emit the pollutant ozone. Included in the list are: office equipments such as photocopiers and laser printers, industrial manufacturing process of ozone treatment for bottled water and certain kinds electric or ion-generating air purifiers for clear air rooms and spaces.

Not All Air Purifiers Purify

Air purifiers are an important staple in many households and offices today. If you want to improve the quality of air inside your home or office and maintain a healthy lifestyle, then installing an air purification system may seem to be the best choice. But be careful. You may be unwittingly polluting the air with a purifier that intentionally produces ozone, which can potentially lead to adverse respiratory effects.

Let’s take a look at the possible risks associated with ozone-generating products such as air purifiers.

• Airway irritation resulting in cough, throat irritation or a general feeling of discomfort in the chest area
• Affects allergy control efforts because it aggravates and worsens asthma attacks
• Decreases ability to breathe deeply or energetically
• Worsens effects of bronchitis, COPD and emphysema
• Increases risk of infection in the respiratory system
• Permanent lung damage

Symptoms may occur as an effect of ozone exposure. And your lungs can even continue to deteriorate even after the symptoms are gone.  On the other hand, harmful effects may take place without you knowing. Children and people with respiratory problems are especially at risks. So it’s better to start being safe today and be mindful of the products you use in your home or office. Whilst we cannot avoid the ozone pollution outdoors, there’s no need to take it indoors as well.

Good thing there’s PURE air purifiers for asthma, clear lungs and clean space. These products do not emit any amount of ozone at all so you and your family are assured of breathing-in nothing but purified air indoors. And when you travel, you can simply stay in one of the many PURE rooms in hotels across America. This way, you can steer clear of ozone as much as possible while being in a clean and allergy-free environment. For more information, visit www.pureroom.com

First time travelers to the Big Apple who enjoy the most popular tourist spots, should include trips to the Statue of Liberty as well as the Empire State building, two landmarks that are quintessential to the New York experience.  For travelers seeking a culturally fulfilling visit, both the Metropolitan Museum of Art and the Museum of Modern Art stand as iconic celebrations for both historic and contemporary works of art.  New York also features an incredible selection of landmarks that can be experienced simply by walking around, such as the beautiful Central Park, or even Rockefeller Center, the site known for the tree-related transformation it undergoes every Christmas season.

Known as a fashion Mecca, New York is also famous for its very wide array of shopping culture.  While stores like Barneys, Bergdorf Goodman, and Bloomingdale’s may seem to dominate the shopping scene, there are always more quaint boutiques to be found for those looking to embrace a more unique and less trendy New York style.  Regardless of your taste in clothes, though, the New York fashion scene continues to draw visitors from all over the world.

Aside from the impressive plethora of day time activities New York has to offer, the city is also known for its restaurants.  In fact, many people would even say that it is actually hard to find bad food in New York, a characterization which is a definite testament to both the variety and superiority of the food that is found there.

With all of these opportunities to embrace this great city, the last place you want to be is stuck in bed, dealing with allergies.  The good news is that many New York hotels have implemented PURE rooms that create an allergy free environment by shutting out harmful toxins such as dust, mold, and pollen.  Visit our website at http://tinyurl.com/9z5ol9f to see a comprehensive listing of all of our New York hotels with PURE rooms that ensure a restful and allergy free Travel!

So how do you make sure that your child stays protected?

We know you’ve heard the cliché “prevention is better than the cure” a thousand times already. This phrase has gained its popularity because it really works. The first thing you need to do is keep your child’s symptoms under control and you can do so without relying on medication. Here at PURE, we’ll make it easier for you and your baby.

With our air purifiers, your child gets to breathe easier by breathing in quality air right in your own home. Used inside PURE Rooms, across the world, the PURE mini or deluxe air purifiers are designed to be state of the art and portable. Its portability allows you the convenience of using them in the bedroom, the living room or the nursery.

Deluxe Air Purifier:

• Filters spaces up to 1,000 sq. ft
• Listed by the FDA as a Class II Medical Device that can kill 98-100% of bacteria and viruses
• Built-in bio-monitor indicator to ensure the Germ Killing Zone is working at peak performance
• Energy efficiency rated by ENERGY STAR®

Mini Air Purifier:

• Filters spaces up to 500 sq. ft
• Listed by the FDA as a Class II Medical Device that can kill 98-100% of bacteria and viruses
• Built-in  bio-monitor indicator to ensure the Germ Killing Zone is working at peak performance
• Energy efficiency rated by ENERGY STAR®

More tips

Remember, you can still have a healthy baby even if he or she has asthma or allergies. Here are some more of our tried and tested tips for a protected, worry-free parenthood:

Have regular checkups for your baby – Not just with the pediatrician but also with the allergist as well.

Stay tobacco-free – Absolutely no smoking around your child – Recent studies show that now Third-hand smoking which leaves tobacco trails on surfaces and counter tops are a danger to everyone. Make sure that your child is not around smoking areas and that your home is a no-smoking zone.

Clean your house – Don’t allow dust mites, pollens and other contaminants and irritants to settle around your house. Make sure to regularly dust your appliances and vacuum your furniture, rugs and carpets. Changing your towels and linens at least twice a month won’t hurt either.

Avoid colds and flu – As much as possible; don’t take your child to go into overcrowded areas as he or she can get contaminated.

Be conscious about your child’s reactions – Always pay attention to what can trigger asthma attacks – and note them down.

Infancy should be a stress-free experience, that’s why, aside from using air purifiers for newborns, it is also best to be cautious at all times, while letting your baby enjoy life to the fullest. We at PURE wish you and your family Health and Happiness!

Hawaii boasts an incredible selection of beaches, surfing and scuba diving options. Aside from spending your time at the beach, hiking tours and shopping are also two of the favorite activities. All these are complemented by Hawaii’s gorgeous backdrop that beckons visitors to embrace the native Hawaiian experience. The islands also feature many opportunities for visitors to immerse themselves in Hawaiian culture by exploring historical landmarks.

Hawaiian dining is also of great emphasis for many travelers, an expectation which is met with both comfort food and indulgent cuisine. The islands feature a comprehensive array of farmers’ markets complete with fresh fruit, vegetables, fish, and other fresh ingredients. For those travelers looking for a more upscale dining experience, sophistication is fused with the understated and serene Hawaiian culture in many restaurants on the islands. For travelers seeking a more traditional Hawaiian dining experience, however, many resorts do have deals on Luaus, which are a great way to celebrate Hawaiian heritage while enjoying a delicious and unique meal.

With all of these amazing opportunities Hawaii offers, who would want to miss out because of allergies? Luckily, PURE has three Hyatt hotels in Hawaii that offer Hypoallergenic Respire rooms.
• The Grand Hyatt Kauai Resort and Spa
• The Hyatt Regency Maui Resort & Spa
• The Hyatt Regency Waikiki Beach Resort and Spa

These three highly rated resorts all have rooms that are equipped with the foremost PURE technology: meaning that you can truly sleep sound knowing you are safe from harmful toxins that cause allergies to flare up and ruin your vacation. Traveling to Hawaii any time soon? Check out our website to book your PURE room now.
http://maui.hyatt.com/hyatt/hotels-maui/rooms/room-description.jsp?hyattprop=yes

Make sure to tell us about your experience in a PURE hotel room for a chance to win!
With our survey, we aim to get a sense of what kind of traveler you are. We also would like to learn about any experience that may have been enhanced specifically by PURE. Your feedback is important to the PURE community, that’s why this survey is designed to be rewarding. And what better reward than the amazing PURE Air Purifier?

Since all our purifiers are listed as FDA Class II medical devices, you can truly breathe a little easier knowing that you are safe from harmful allergens such as mold, pollen, viruses and dust.
To learn more about our Purifier and other PURE products, visit our new YouTube page at http://www.youtube.com/watch?v=UnmxCufO6wI&feature=plcp
Congratulations to Arnette, our winner from last month, and good luck to all new participants. Thanks for your feedback!

Get in touch with PURE and even with other members of the community via the following:

• http://www.facebook.com/PureRooms
• http://pureroom.com/Pure_living_blog/

We also have a customer review section on our shopping cart for customers who want to discuss their personal experiences with a product they have purchased. Just follow the link below.

http://shop.pureroom.com/pure-deluxe-combo-pack-p11.aspx?ShowReviews=True

Interested in learning more about the PURE product line? By visiting our new YouTube video page, shoppers can take a more interactive role in learning how to transform a home into a haven safe from harmful allergens. Just click on the link below.

http://www.youtube.com/user/PURESolutionsNA?feature=BF
Additionally, products you can see in action on our YouTube page include the following:

• The iconic PURE Air Purifier (which remains one of the only FDA Class II medical devices on the market)
• Anti-Allergen Spray
• Bed Encasement
• Tea Tree Oil
• Pure Liquid Ionizer

There’s a new breed of backpackers and they are not into budget travels. Instead, they immerse in global cultures even when they stay in comfortable hotels rather than moldy homestays.

Want to be a flashpacker? Don’t let your allergies put a barrier in your adventures. Here are helpful tips on allergy travel other than packing an inhaler in your backpack.

1) Do your homework. Flashpacking or backpacking for an extended period of time appeals to the free-spirited. But that doesn’t mean you will do away with itineraries. Though you shouldn’t have a fixed plan, it never hurts to research beforehand the places you’ll be visiting, the culture, and the accommodations. Reading travel blogs is also helpful.

2) Pollen check. Whether you’re flashpacking Asia or Europe, it always pays to review the pollen count data and know what time of the year is the best time to go. But if you have no choice but to go there during pollen season, be sure to plot the directions to the nearest hospital and pharmacy on your GPS. Stuff your bag with your allergy medications, as some may not be available overseas.

3) Eat, pray, and love yourself. Just because you’re in for adventure travel doesn’t mean you will take your safety for granted. Think about the worst-case scenarios: getting mugged in Thailand, losing your luggage in a Philippine airport, and so on. Always secure your belongings and have a copy of your embassy’s contact details. A phrase book will come in handy, too, when you’re asking non-English speaking locals where the police station is.

4) Breathe Easy. Bed mites, mildew and other irritants are the nightmare of every asthmatic traveler. As a flashpacker, you have a more disposable income than budget travelers or good ‘ol backpackers. Flashpacking gives you the freedom to choose a more comfortable accommodation instead of roughing it out in a backpackers lodge.

Good thing there are PURE Rooms across the country and offshore. You are guaranteed to have a good night’s rest after a day of touring around the city. PURE rooms are protected from allergens and pollutants that could trigger your asthma.

Going somewhere? Find your nearest PURE Room now. Click here.

1. Breaking the mold. Damp walls and wooden flooring are the favorite hubs for mold and mildew. Water stains on furniture, cloth, window frosts, and even spider webs hanging from the ceiling produces dank air. Take away the stuffy smell in any room with a purifier dedicated not only to kill the musty odor but also kill the germs, as well. The PURE anti-allergen spray is a potent defense against mold, mildew, pollen, and animal dander smells. Just spray onto dry surfaces and the safe non-toxic chemicals take effect.

2. Easy on the freshener. Sometimes that lemony scent can make you heady. And no, it’s not just your morning sickness that’s making you vomit — with aerosol propellants being mainly composed of flammable gasses, the synthetic smell of canned air fresheners can have an impact on headaches, dizziness and increased heart rates. As with most pregnant women, the olfactory nerves are hyped up that makes strong perfumes and smells hazardous. To make your room freshly smelling, use essential oils like lavender (calming) and jasmine (anti-depressant) to help you prepare for the due date. The PURE tea tree oil is an effective solution in eliminating yeasts, mold, and fungi.

3. Home is where the heart is. The first trimester in your pregnancy is crucial in your fetus’s organ development. While you’re busy trying to create a little haven inside you, let PURE Room take care of you from the outside. Protect yourself from nasal allergies and asthma with PURE’s Combo Pack. This state-of-the-art home purifier is so silent you can even install it in the nursery.

4. Quality air even away from home. Visiting friends and relatives to share the good news? Have a home away from home at any PURE Room. These allergy friendly hotel rooms are treated with the PURE process to ensure you are protected from allergy triggers.

5. Pollen Counting. Walking around the block is a good way to keep fit while you are in your late trimesters. However, be wary of pollen and other allergens that you might pick up outdoors. Check your areas pollen count before heading out.

How far would your $45 go? You can have some good damage with that at the dollar store. But better yet, you can help save lives and improve hospital care. Sounds over the top at first, but not when we tell you that you can also combine your allergy-free travel with a good cause in one great package. PURE is proud to sponsor the Room for Hope.

This one-of-a-kind Respire room is a fundraising project by the Hyatt Regency Boston Hotel and the Children’s Hospital Boston where they teamed up to re-design a hotel room adorned with bathroom tile mosaics and framed artwork by children patients. There is also a World Map showcasing the regions where the patients are from. The hospital’s history is artfully incorporated into the design details. This corner king room is all yours for an additional of $45/night.

This project’s goal is to raise $25,000 for the Children’s Hospital Boston. Aside from the proceeds in the room accommodation, pure hearts can also reach out by submitting donations at check-in, round-up-the-change program in the hotel restaurant, donation envelopes in rooms, and online solicitations.  This special room is available through April 2013.

You’d surely smile knowing that you are allergy-safe inside a PURE Room and upon seeing this on your wall:

Welcome to the Room for Hope benefiting Children’s Hospital Boston. We hope you enjoy the special touches inside – many created by patients at Children’s – and we hope you enjoy your stay knowing that your generosity will better the lives of the patients and families who need Children’s most.

Sleep well. Do well.

 Read more about the room for hope here:

http://regencyboston.hyatt.com/hyatt/hotels-regencyboston/rooms/room-description.jsp

1) Moving to a hotter climate can ease your allergies.

You might believe that you can outrun pollen and seasonal allergies by changing your address. But chances are you’re actually one step closer to danger. Shifting climates can trigger your reaction to allergens. How so? When you’re exposed to pollen from unfamiliar plants, your body will often react to that new allergen.

No pollen at the beach? You really can’t be sure as there are ragweeds and other grasses that grow in sandy areas.

2) Flower power can make you achoo.

Wrong again. Though people who come in contact with flowers often develop allergic symptoms, sniffing your favorite bouquet cannot trigger your nasal allergies that easily. The invisible hooligan is actually pollen from weeds, grasses, and tree’s that are carried airborne through the breeze.

3)  Eating honey can reduce allergies.

Some say that the pollen content in honey will help in easing allergic rhinitis. But no matter how many jars of honey you consume, there is no scientific claim behind this theory. Honey is not like allergy shots where you get desensitized by the allergens.

4)  You will outgrow your allergies.

Sometimes, you will outgrow your childhood allergies. However, most hay fever sufferers bring the allergy with them when they reach adulthood. This claim is backed by a Swedish hospital research wherein they tested 82 patients with allergic rhinitis 12 years later. 99% of the controlled group stated that they still have hay fever years after, though 39% said their condition improved.

5) Airborne mold allergies only strike indoors.

Spores by mold and fungi are found anywhere – outdoors or indoors. They grow best in damp weather … in soil, decaying leaves, and rotten wood. Molds love spring because they thrive on the plants that died during the previous cold season.

6) Hay fever comes from hay.

Don’t be confused. Hay fever is not caused by hay… well; it’s not even a fever.  The other name for hay fever is allergic rhinitis and it is triggered by molds, grass, and pollen. People living in the rural areas often develop immunity against these plant pollens. If you are a regular urbanista, always be wary of allergic reactions when visiting farms and the countryside.

7) Those who didn’t have childhood allergies will not have them in their later years.

Allergies often begin in childhood. But you can develop allergies as an adult, too. Some occur after you change your environment and encounter new allergens. Some adults redevelop symptoms they had during childhood.

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At PURE Rooms we are always looking to offer expert advice to allergy sufferer’s worldwide.  If you have a question or simply enjoyed the article, please leave us your comments below and we will respond as soon as possible.

Have a PURE’ly wonderful day!

Pollen count espionage. If you’re visiting a new place, make it a point to check the pollen count at least twice within the day. The pollen count typically shoots up during mornings and on dry, windy days. Keep low, shut the window, and use the a/c.

Stay indoors during pollen red alert. Yes, you may be a pollen ninja but when you’re dealing with an invisible enemy, you better stay inside the house. Wait for sunup or sundown to exercise outside. Come out when its dark and stay in the shadows like a true ninja would.

Dodge pollen traps. It’s a downer to do your own laundry while you’re on a business trip. But please resist the urge to hang your boxers (or any laundry for that matter) outside as they will collect pollen.

Be a grass shinobi. Ancient wisdom says avoid natural elements that could over power you. But it’s no brainer to veer away from grass pollens from freshly mowed lawns.

Call for ninja backup. In whatever mission – whether it be business trip or family vacation – when the going gets rough, the tough gets medications. Stock up on antihistamines, decongestants, eye drops, nasal sprays, and asthma meds. Better yet, add immunotherapy shots to your weaponry.

Find an anti-allergy sanctuary. Allergy friendly rooms are no longer legends. PURE Rooms give you respite while you’re away on a business trip. These clean air rooms are treated and purified so the allergens are kept at bay.

Ready to hit the road the Allergy Ninja way? Book a PURE Room today!

It’s sad that for most asthmatic women, allergic reactions heighten during pregnancy. And when a pregnant woman has difficulty breathing, her fetus will also have hard time getting oxygen. Maternal asthma is one of the culprits for preeclampsia, premature birth, and even infant death. But good thing allergies like this can be controlled.

PURE has state-of-the-art purification systems and individual products guaranteed to reduce allergens like pollens, molds, and funguses. PURE Products are used in Respire Rooms, the Hyatt brand synonymous with hypoallergenic hotels. This luxury standard has been used in hospitals and government offices.

PURE’s passion for a clean and fresh air benefits the sensitive-mother-to-be. Here are outstanding products that are born from extensive medical research to guarantee they reduce asthma irritants.

PURE Air Purifiers
Our portable air purifiers are a mainstay in PURE allergy-friendly rooms across North America. Bring this comfort to your own home. PURE’s air filtrations systems are scientifically proven to kill bacteria and viruses. What’s more, it’s energy efficient. Install a PURE Air Purifier in your bedroom or in the nursery.

PURE Allergy Bedding Encasements
It’s helpful to have a fresh bed where you can rest when your bun in the oven gets heavier. But asthmatic triggers can be picked up from dirty beddings and pillow encasements. Laze around with PURE mattress encasement and hypoallergenic pillowcases. Made with breathable micro fiber, these encasements are breathable and water-resistant. They are also soft for little darlings to sleep in.

Over the past few months PURE Solutions has been hard at work on creating an excellent shopping experience for PURE customers.  Now you can easily and safely purchase all of the great PURE products found in PURE Rooms world wide.  These products will help transform your home into your very own PURE hypo-allergenic experience.  PURE employees and representatives use these products in their own homes and it has changed their lives.

Tom Kammerer PURE Chairman says, “After putting the PURE Deluxe products throughout my home, my family and I started sleeping deeper, having increased REM cycles and are waking up more refreshed.”

Tom Pickles PURE Relationship Manager says “Through better sleep, increased blood flow and defense against allergies, having these products in your home make such a change on your general health that you will never want to sleep in a non PURE room again. That’s why we are so passionate about what we do.”

PURE Rooms are currently found in every major city and market throughout the USA.  Also known as Respire Rooms found in all Hyatt Hotels & Resorts,  PURE uses state of the art technology and devices to provide the best nights sleep possible.  The new “PURE at Home” can be found on www.pureroom.com or you can reach the new shopping cart directly at shop.pureroom.com

Some of our products include:

• PURE Deluxe Combo Pack
• PURE Mini Combo Pack
• PURE Premium Bed & Pillow Encasements

We aim to give you an allergy-free home. Let us know how we are doing and how we can provide a better experience in the comment section below.  Please also share this with your friends and join us on Twitter, Facebook and Google+.

A joint study made by scientists in Trinity College Dublin and the United Kingdom leads to a new development of a novel cell associated with allergies. This discovery opens new doors in treating asthma and other allergic diseases. The findings are published in the internationally-acclaimed research journal Nature Immunology.

The work is attributed to Prof. Padraic Fallon, Science Foundation Ireland Stokes Professor of Translational Immunology of TCD’s School of Medicine anad Dr. Andrew McKenzie of Cambridge’s Medical Research Council Laboratory for Molecular Biology.

The population stricken with allergic diseases especially asthma and atopic dermatitis is increasing globally. Statistical studies show that Irish children have the fourth highest incidence rate of asthma across the globe. Lately,  researches on the treatment to allergic reactions are leaning towards understanding the processes and pointing out cells that have triggered allergic inflammation.

Prof. Fallon and his team observes a new white blood — the nuocyte –  that brings forth the early generation of immune responses that can later on develop into asthma or allergies. The new medical study singles out a new path on a nuocyte’s maturity and a transcription factor known as RORalpha. Thus, people with chemical sensitivity can now see a light at the end of the tunnel: allergic diseases can soon be treated through therapeutic strategies.

Professor Fallon’s studies in treatment to allergic reactions is supported by the The Wellcome Trust, Science Foundation Ireland, Health Research Board, and the National Children’s Research Center in Ireland.

Treatment to allergic reactions rob the best out of you. Why suffer from pollen and other allergens when you can have your own pure room. Breathe easily. Have your own allergy-friendly room today.

• 1 Pure Allergy Friendly Room room for 2 adults and 2 children
• Real Texas BBQ dinner for 2 adults, 2 children
• Family barn dance with the fabulous Ronnie T band
• Access to the Underground Teen Hangout (for teens 13-17 ONLY!)
• S’mores by the fire pit
• Champagne and sparkling cider toast at midnight
• New Year’s Day breakfast buffet for 2 adults & 2 children

All this and you get to sleep in a room that has the best air quality in the Industry, who could ask for more?

Below is The Travel Mom’s link to enter and Hyatt Regency Hills Country’s website.  The drawing is Sunday the 11th so time is running out to enter.  Be sure to check all of our Facebook pages and Twitter feeds for any additional info.

Good luck and remember, you deserve air this good!

http://www.thetravelmom.com/enter-giveaway/

http://hillcountry.hyatt.com/hyatt/hotels/rooms/room-description.jsp

The bad news is you have Allergies and Asthma, the good news is that PURE has the answer to traveling with these annoyances! We greatly encourage you to try a PURE Room in 1 of the 250 hotels around the US, Canada and Caribbean that feel as passionate about their guests as we do.

To give you some examples of guest feedback you can visit our  “Testimonial Page”  where you will find guests expressing their experiences with PURE Allergy Friendly Rooms.  We update this page often with new responses because guests love to tell us about their stay and each time you leave a comment enters to you to win a purifier for your home!

Check it out and tell us what you think!

Lindsay Hall

PURE Team Member

Robert Preidt of HealthDay and USA Today wrote this weekend about ways to cater to the needs of our guests who have allergies and asthma and guess what what he said? Essentially you should treat your home the same way Pure treats a PURE Allergy Friendly Hotel Room. In his article he specifically recommends that hosts “…wash bedding in hot water to eliminate dust mites,” and guests “…consider bringing your own pillow or allergen-proof pillow cover”.

These are fantastic ideas and I recommend for an allergy-friendly holiday. You could however let vacationers stay in a Pure Room and virtually ensure that their allergies and asthma will not interfere with their holiday revelry. You can find a Pure Room anywhere in the world right at the bottom of this page. Allergy friendly travel is pretty cool, huh?

Today Pure offers Air Purifiers and Mattress and Pillow Encasement for your home and we will soon make our Anti-Allergen Spray and Tea Tree Oil available as well.
-Tom Pickles

In a recent article in USA Today, Gary Stoller wrote an interesting article on Tips to take stress out of big-city business trips. In this article he speaks to multiple very frequent travelers that suffer from something that psychologists call “anticipatory anxiety”. This is a built up fear of the unknown about the logistics of their impending trip. People are nervous about getting a cab in NYC or public transportation in LA or will the meeting be in a safe area. The travelers all shared the ways that they deal with this added stress. Their remedies included things like working out in the gym at the hotel, sitting in a juccuzzi or hiring a driver. One person, Joe Harvey, says she reduces stress by taking steps BEFORE she travels while she is still at home. On the morning of her trip, she likes to “…sit on the front porch and…breathe the fresh air…”. If this helps Joe BEFORE her trip, when she gets to her destination her stress would melt away if she stayed in a PURE Room.

When a business/frequent traveler sleeps in a PURE Room they are breathing the best air that can be had in an allergy-free hotel room. The chance that they will come in contact with any of the “ICK” from the previous guest is virtually zero. A PURE Room is a healthy, allergy friendly alternative for every guest but if you are in a hotel room 200+ nights a year the benefits of PURE Room are even greater.

Joe and every other traveler deserve air this good. PURE Rooms are Making Lives Better all over the world, you should have one too.

Tom Pickles

Pure Relationship Manager

Say good bye to untimely asthma attacks while you’re on the road. Have a worry-free trip. Book a Pure Room now.

• A sneeze can travel up to 100 miles per hour and can release 100,000 germs into the air. That’s about the speed of a race car!
• The longest sneeze lasted for 978 days. Whoa, he could have blew his nose away!
• Plucking your eye brows may make you sneeze. But no, too much frowning won’t make you sneeze, either.
• You do not sneeze in your sleep as the nerves that signal the brain you want to achoo is momentarily shut off.
• Sunshine may make you sneeze. This is called the photic sneeze reflex or the sunshine sneeze.
• Allergy free hotel rooms are now possible through Pure Room’s 7 Step Purification Process.

Now that you know these 6 interesting facts about sneezing, you’ll never achoo the same way again!

PURE’s microfiber mattress and pillow encasements are key to prevent dust and dust mite allergens. Another great feature is our Standard and Small Air Purifiers. These are both listed as a Class II Medical device that will kill 98-100% of bacteria and viruses improving the air quality, allowing you to breathe easier at home or in your office. The first set of filters are included then replacements are sold separately. We offer our PURE Tea Tree Oil, a natural product, which should be placed in an area to prevent the growth of mold and bacteria. And lastly our PURE Anti-Allergen plant based spray renders allergens harmless at the source. This can be used on both hard and soft surfaces and is safe to spray around children and pets.

Please visit our site www.pureroom.com/pure_home for more information!

Thank you,

Lindsay Hall
PURE Team

Traveling is difficult enough on your immune system, but respiratory issues and unfamiliar environments can equate to a terrible vacation. Here are some tips when you are traveling with asthma from the PURE team to keep you healthy and on the go!

1. Plan Ahead-ALWAYS look for a PURE Allergy Friendly Room or Respire by Hyatt Hypo-Allergenic Room when traveling. Visit www.pureroom.com search tool to help you find hotels in the area that you are traveling to that have PURE or Respire Rooms. We recommend to keep the purifier on a medium setting to circulate the air in the room every 15 minutes.

2. Check the pollen count of the city you are traveling to. This will help determine how much medication you will need if you are going to be outdoors. Remember, pollens are a major deal breaker when you are traveling with asthma.

3. Pack your medication in your carry on or in close reach. They are no good stowed away under the plane!

4. When flying, be sure to cover any travel pillow with PURE’s microfiber travel encasements.

5. Wherever you may be laying your head at night, always ask the housekeeping to remove down comforters or feathered pillows from the room.

Now, you can have that ultimate getaway without worry about breakouts. Have fun!

With Indoor Air Quality (IAQ) hitting the forefront of headlines nationwide, there is a new wave of innovation coming to your favorite vacation destinations: Pure Rooms. People suffering from allergies, asthma, or who are just wanting to have the reassurance of a deeply cleaned and sanitized hotel room will be pleased to learn of this relatively new and inexpensive option starting to show up across the country. For travelers with sensitive respiratory systems, the sense of dread of discomfort from staying in an unsanitary hotel room may finally be put to rest.

At first glance, you may not notice any difference from a regular suite down the hall, but upon further investigation, you will begin to see what makes these rooms so unique. Because they are maintained with extreme attention to detail, these new Pure Rooms claim to remove up to 99% of pollutants from the air and environment. With freedom from bacteria, mold, dust mites, and bed bugs, you can now be assured that you’ll be able to sleep easy when you’re away from home.

Pure Room, with their 7-step, patent-pending process of sanitizing not only the room but also the air and environment as well, may just give you the most enjoyable stay you could imagine. The process includes surface and air cleaning systems designed to not only kill and remove harmful pollutants but also maintain the same level of IAQ throughout your stay.

The hotel room appointments could also be an issue in allergies and asthma. Thus, Pure Room also pay particular attention to the bedding and mattress. Every Pure Room includes a hypoallergenic mattress and pillow encasement. These act as a barrier against dust mites and other potential contaminants. This is possibly the most important step of the process since the majority of time spent in the room will be in the bed itself.

One of the final steps in the preparation of the Pure Room is to apply a surface shield which bonds to all surfaces, making it impossible for bacteria to grow. This bacteriostatic barrier insures that your room is ready and virtually free from any IAQ pollutants.

On top of dedicating individual rooms to Pure Rooms, hotel companies are now beginning to dedicate complete wings and floors of hotels to these cleaner, more healthy suites. With the growing concern of IAQ and how it can affect certain individuals, this is a trend we are sure to see continue and expand over the next few years.

What type of clientele use Pure Rooms? Some have existing medical conditions that make them sensitive to allergens, mold and other concerns related to cleanliness, but many Pure Room guests don’t have any health issues at all. They are simply looking for the cleanest hotel room experience possible and enjoy the many micro-amenities offered by these types of rooms. A peace of mind for the many people who are uncomfortable with the cleaning standards applied to the average hotel room.

While the Pure Room experience does sound refreshing, it also comes at a cost. If you wish to reserve an experience in one of these cleaner than most rooms you can expect to pay an average of 15-20% more per night than you would for a regular room. The worthiness of such an environment has to be made by the guest, depending on their views and situation.

As the popularity of Pure Rooms continues to soar, you can expect to start seeing them become the norm in most hotels across the country. It’s just another sign of an increased awareness of Allergies, Asthma and a positive step forward for the fight against poor Indoor IAQ.